Thursday, May 9, 2013

How to Host a Unforgettable Open House in Boston!


If you’ve checked out the KenSnyderHomes Facebook page, you’ve seen me post many articles about the inventory shortage and stories about buyers getting into bidding wars. In case it’s not clear, the Boston real estate market is firmly in favor of sellers this spring! A homeowner who has his or her property on the market most likely has a pool of serious buyers making competitive offers left and right. If you are thinking about listing your home for sale, it may seem as though you have the Boston real estate market in the palm of your hand. However, there is still some work that needs to be done before your charming condo or humble home is ready for display.

Hosting an open house is an important part of the home selling process. It gives prospective buyers the opportunity to tour your home in a low-pressure environment. Dozens of folks will walk through your home and ask your Boston real estate agent questions about the property, the neighborhood, and even the commute. Sellers recognize the significance of a successful open house, and I am often asked how one can prepare to ensure everything goes smoothly. Here are 
my tips for how sellers can give potential 
buyers a true feel for their home.

1. Make a good first impression

You’ve never seen your home this spotless. Go as far as cleaning the carpets and drapes to eliminate any lingering odors, touch up interior paint where needed, and fix that squeaky bathroom door and leaky kitchen sink. A brand new doormat and some potted spring flowers will brighten up the entry and make your home feel welcoming.

2. Remove the clutter

If your home is cluttered, it will make the space look and feel smaller. Allow buyers to see the actual size of the space by clearing off all items sitting on your bathroom and kitchen countertops. Stowing them under the sink or in a nearby closet keeps them accessible, yet enables a buyer to picture how their own items will fit into your home.

3. Create a blank slate

The realization that you’re leaving your home often sets in when you start taking down and packing family photos and children’s artwork displayed on the fridge. This can be emotional, but is a necessary step to allow buyers to envision themselves living in your home.

4. Don’t stick around

You may be tempted to attend your own open house to gauge the interest of the potential buyers, but trust that your Boston real estate agent will fill you in afterwards. Buyers often feel uncomfortable asking questions expressing concerns with the seller present. Take the dog for a walk or use the time to get some errands done.

This spring, buyers are clamoring for a piece of the Boston real estate market. If you use my tips as a guideline to prepare for your open house, you’ll leave a lasting impression on everyone who steps foot in your home. If you’re thinking about selling your home this spring, please contact me! I have so many buyers looking for a property in Boston, making now a great time to start testing the waters and seeing what kinds of offers you’ll receive.

I hope to hear from you soon!



Ken Snyder
Keller Williams Realty Boston-Metro
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